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“But What about Meeeeee…?”

LouBy Lou Coleman

That’s your problem…. always thinking and wanting it to be about you. Well I got news for you Boo, Boo… It’s not about you! It’s about God! As Pastor Rick Warren said in his [Purpose Driven Life Book] “The purpose of your life is greater than your own personal fulfillment, your peace of mind, or even your happiness.” …..It’s far greater than your family, your career, or even your wildest dreams and ambitions. It’s not about you! You were born by God’s purpose and for His purpose. You are not the center of the universe. God is! I tell you, you would do good to remember that. It will save you a lot of headache and heartache. It’s not about you and it’s not about me. It’s about God! Stop your whining and grow up because the more you wallow in self-pity, the more pitiful you become. Self-absorbed, and self-seeking gets you nowhere. Jesus is the vine, God is the vinedresser, and you are a branch. [John 15:5]. Your life is in God’s hands and hangs by a thread of sovereign grace. God owns every soul. He made us and we belong to him by virtue of his being our Creator. Always thinking life is about you, your needs, your wants, and your desires. Well it’s not! Get over it!

I tell you, most of us are so deep into this mentality [me, myself and I] that we find it hard to even conceive of a different perspective. We live most of life focused on self—“It’s all about me.” But in reality, life is not about you, nor me; it’s about God. This world is God’s world, not yours. History is God’s story, not yours. Even your own life is not your own; you belong to God.  When you get a hold of this truth and begin to live for the glory of God, you will be doing what you were created to do. And you will become who you were created to be. This is what the God of the Bible says: Bring my sons from afar and my daughters from the end of the earth, everyone who is called by my name, whom I created for my glory, whom I formed and made. [Isaiah 43:6-7]. Whoever you are, wherever you’ve come from, I want you to know that your reason for existence on planet earth is the same. You have been created for the glory of God—to take all that you are and all that you have and use it to magnify Him.

You know the Apostle John tells us that John the Baptist “came as a witness to testify concerning the light, so that through him all men might believe.” John was the voice calling in the desert, “make straight the way for the Lord.” John was the one who came with the message, “repent for the kingdom of heaven is near.” John was the one who wore clothing made of camel’s hair and ate locusts and wild honey. His wasn’t a tasteful appearance or a tasteful diet. His life wasn’t about creature comforts; it was about calling lost and condemned creatures to repentance. Like his diet, his message often left a foul taste in the mouths of those who tasted it. People back in John’s day didn’t like hearing that just like they don’t today. We live in a world that would have us believe that we’re basically good people living basically good lives and God will accept us for who we are. It’s ironic that people would believe that about God in a world that would also have us believe that life is all about me. Getting what I want, when I want it, what makes me happy, because I deserve it? Truth…. Jesus says in [Matthew 16:24] “If anyone wishes to come after Me, he must deny himself, and take up his cross and follow Me.” Don’t get any clearer than that! It’s not about you!

Meruelo Media Launches the New WILD 93.5 FM KDEY in Riverside, San Bernardino

Meruelo Media, Southern California’s leading minority-owned media group, and the owner of Spanish language television stations KWHY 22, announced today the launch of KDEY 93.5 FM, Riverside’s new Top 40/Rhythmic radio station – WILD 93.5FM

“This much awaited Riverside metro launch comes after a long process of engineering, design and market studies. It adds a key radio asset to our growing portfolio of highly-recognized media brands in one of the fastest growing markets,” said Otto Padron, President and COO of Meruelo Media. “The saving and growing of heritage Los Angeles radio station KDAY has been a thrilling three year ride – we owe it to our music fans to keep innovating and expanding – Riverside is key.”

The new format targets the very vibrant and culturally diverse community of the Riverside/San Bernardino metro.  “Los Angeles loves KDAY – Riverside will love WILD!” exclaimed Meruelo Radio VP and Program Director, Adrian “AD” Scott, referring to the new and retooled format. “This is the Inland Empire’s new home for Hip Hop and R&B, listeners in the ‘I.E.’ will know the difference and love the sound that the new Wild 93.5 brings to the Inland Empire.”

On the advertising and sales marketing side, Wild 93.5 comes with a full suite of services that will be rolled out in phases throughout the coming months. “Wild 93.5 is the perfect platform for clients looking to optimize their message,” said Irma Barrios, VP of Ad Sales for the group, “with this new Riverside focused station, we will be able to shape more efficient and geo-targeted client solutions.”

OKAYAFRICA Picks 100 Black Women Power Players

OkayAfrica, the premier destination for all things Africa, releases its inaugural “OkayAfrica’s 100 Women” list Monday in honor of Women’s History Month and its March editorial theme, “Black Girls Only.” With written and video features, the curated list pays tribute to 100 African women on the continent and in the Diaspora who are leaders in their fields. The feature story highlights the accomplishments and social and cultural impact of renowned figures like Chimamanda Ngozi Adichie, Luvvie Ajayi, Issa Rae, Ruth Negga, Lupita Nyong’o, Iman and Caster Semenya and other major change agents making a difference around the globe. Included are Phiona Mutesi, chess prodigy from Uganda and subject of the recent Disney Queen of Katwe film; Farida Bedwei, information technology entrepreneur from Ghana, whose cloud software is used by over 100 microfinance companies in her nation; and Ilwad Elman, human rights and social activist from Somalia, who assist survivors of domestic violence and street children in Mogadishu, among many others.

“OkayAfrica’s 100 Women” was compiled by women of the OkayAfrica staff who, after months of research and intense debate, identified an influential group of women who are beacons in their respective industries—each the total personification of #blackgirlmagic. Representation by country and social impact were key factors in decision-making on the #okay100women.

“We proudly present 100 dope women who hail from the continent and the Diaspora—an amazing collective of visionaries, champions, pioneers and innovators,” said Antoinette Isama, OkayAfrica Associate Editor. “These brilliant women, our seestahs, are positively impacting our lives and the lives of others across African and around the world.”

“OkayAfrica’s 100 Women” can be found at http://www.okayafrica.com/100-women. The online magazine plans a series of events later in the year (or month) to honor the women.

With no other platform having yet recognized the accomplishments of such a diverse group of African women globally, OkayAfrica is at the forefront of bringing together a distinct group of women who are marking forward progress in their communities.


About OkayAfrica

OkayAfrica connects a global audience to the African continent through compelling content and high-profile cultural events. The leading media company of its kind, OkayAfrica is a multifaceted hub: a lifestyle brand, an online magazine, a bespoke content producer and an event producer. OkayAfrica fills the gap in representations of Africa by presenting a forward thinking, nuanced view of Africa today.