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sbX Tops 500K in First Year

1 st Anniversary celebration includes free rides, giveaways, prize drawing

sbx-ridership-chartSAN BERNARDINO, CA-  Over half a million riders have climbed aboard the sbX rapid transit line serving Loma Linda and San Bernardino since it launched a year ago. Omnitrans is marking the anniversary with free rides, daily giveaways at sbX stations and a sweepstakes drawing that would provide a year of free rides to the winner, among other things.

sbX launched on April 28, 2014 with a free week that attracted over 3,000 riders per day on average. Since fare collection began on May 5th , average daily ridership has grown from about 1,325 to 2,375, an increase of 79 percent. “We expect sbX ridership to grow by another 30 percent by next year, mostly due to the opening of San Bernardino Transit Center in September,” said Omnitrans spokesperson Wendy Williams. The sbX station on E Street at Rialto Avenue is adjacent to the new transit center which will be the hub for 13 Omnitrans bus routes, making for easier connections.

As part of the anniversary celebration, sbX free ride coupons good any day from April 27 through May 1 are available online at http://www.omnitrans.org/services/sbx/promotions/. Contest entry forms are available on board buses or online. Daily giveaways focus on the many destinations along the sbX line.

  • April 27 – Take sbX shopping. 1,000 shopping bags giveaway on board and at stations all day.
  • April 28 – Take sbX to the game. 100 IE66ers baseball tickets at the Rialto St. Station, 11 am to 1 pm.
  • April 29 – Take sbX to lunch. Restaurant coupon giveaways at all Hospitality Lane stations, 11 am to 1 pm.
  • April 30 – Take sbX to work. Free sbX travel mug when boarding at Loma Linda or Palm & Kendall Park-and-Ride Stations, 6 am to 9 am.
  • May 1 – Take sbX to the Movies. 100 Regal Cinema tickets at Court Street Station, 1pm to 3pm. The one-way fare on sbX, and all Omnitrans bus routes, is $1.75; a 1-day pass is $5. 7-day and 31-day passes offer savings for frequent riders. Persons with disabilities, seniors age 62 and up, US military veterans and youth age 18 and under, qualify for discounts.

The California African American Museum Names George Davis as Interim Executive Director

George Davis

George Davis

LOS ANGELES CA- The California African American Museum (CAAM) has named George Davis as interim executive director.  Davis will assume responsibility for strategic planning, budget development and management, as well as cultivating and maintaining strategic partnerships and relationships on behalf of the museum.

“My goals for CAAM are to provide strong leadership, improve relationships in the community among elected officials and other entities in Exposition Park, and increase financial support from foundations, corporations and individuals,” says Davis. “Additionally, I will strive to improve CAAM’s brand and relevancy among millennials, as well as improve visitors’ experience at the museum.”

In 2001, Davis founded Davis Broadband Group, a consulting firm that offers expertise to international media and entertainment companies on the distribution of digital content.

Davis was also a senior executive at Sony Pictures Entertainment and Technicolor.

“We look forward to Davis’ governance at CAAM,” says CAAM’s Board President Todd Hawkins. “Given his leadership roles at other corporations and organizations, we are confident Davis will elevate CAAM in our community and beyond.”

Throughout his career, Davis has been heavily active in the community and public sector. In 1999, Davis was appointed to the State board at CAAM and in 2007 was   appointed by Governor Arnold Schwarzenegger to the California State Bar Board of Governors.  He also served on the board of New Directions, a non-profit whose mission is to empower veterans and their families to help them live productive and fulfilling lives.   From 2012-14, he served as volunteer state president at California AARP.  In this role he represented the 3.5 million members in California and supported state and national legislative initiatives.

Davis received his MBA from the University of Southern California.

 

Press Meet and Greet with Charlie Baltimore, Introduction of Kash Doll

Kash Doll and Charlie Baltimore

Kash Doll and Charlie Baltimore

BEVERLY HILLS, CA- B.M.B Records, one of the fastest rising empires in the urban music industry will present an exclusive press meet and greet for Charli Baltimore premiering her new video “Bed Full of Money” and introducing Detroit’s fast-rising superstar Kash Doll on Tuesday, April 21st hosted by Luxe Hotel in Beverly Hills at 360 N Rodeo Dr. 7:30pm – 9:30pm.

Each B.M.B artist offers unique styles and perspectives based on real life experience in their music and videos. While Baltimore draws on her creativity to deliver highly regarded, brain pleasing metaphors, Kash Doll is a straight shooter and takes a direct, boss-up approach to communicate her ambitions and bankable talent. They will greet media, DJs, promoters, and entertainment VIPS to discuss their current projects and future plans.

Directed by Jeff Reyes of Echosworld Entertainment, the “Bed Full of Money” video is being serviced to top domestic, international and local outlets as part of a full scale promotion and publicity campaign to promote Baltimore’s anticipated album ETHOS which will follow the success of her Hard 2 Kill mixtape that reintroduced her to the mainstream and earned her a 2014 BET Awards Best Female Hip Hop Artist nomination. The Philly native is thrilled for the opportunity to reveal her latest visual offering. According to the Grammy nominated writer and artist, “We shot for 12 hours in LA in November… by the time we filmed the underwater scene it was 45 degrees, Jeff was such a trooper. After he got in to set up, I just summoned the courage to jump right in.” Baltimore adds “The true divas of the set were the wolves, they had to be pacified because we were running behind their call time!”

Described by Reyes as a visual interpretation of her lyrical wealth; “Bed Full of Money” is much sexier in comparison to Charli’s previous music videos. Reyes’ tapped into his edgy, yet luminous cinematic aesthetic to present an off the grid imagery; a refreshing departure from typical paint by numbers or scenes synced with lyrics.

B.M.B will continue the collaboration with Echosworld Entertainment on its new rap princess Kash Doll’s “Accurate” video. The melodic banger, is a follow up to her popular AV Compton remake of “Run Me My Money”. On Monday, April 20, 2015, Reyes will commandeer another high end production in Los Angeles that will show the world what Detroit already knows about the living doll who sold out St. Andrew concert hall at her 1st concert and regularly sparks frenzy among hundreds of thousands of social media super fans who she affectionately calls her ‘Baes’.

“The creative goal of the ‘Accurate’ video is simple-lay to rest any doubt of her validity,” explains B.M.B CEO, Brian M Brown. “From modeling, to exotic dancing and her transition into acting and rapping, Kash Doll is on point and accurate at everything and anything she aspires.”

Invited media and tastemakers will be treated to a special screening of the “Bed Full of Money” video and have to opportunity to interview and meet Charli and Kash Doll.

To secure VIP credentials, contact Event Producer B.M.B. Entertainment, Trea Davenport, CEO of Trea Day Management & Publicity at trea@treaday.com or 678-327-8281.